Demand Discussion
The business side design can be divided into three different levels of design schemes, which are LOGO design, extended application and brand planning. Simply put, if you only need to design LOGO, then this is the simplest first option. If you need follow-up Extended products, such as business cards, packaging, paper bags and other printed materials, are the “extended application plan” of the second plan. If the scope of design is expanded to the overall VI plan, it is the “brand plan” of the third plan, such as uniforms, large Image output, interior decoration, etc.
Design Elements
Before the design starts, we will have an in-depth discussion with you to determine all backgrounds, requirements, stories and styles, etc., for subsequent reference and the core of the design. Because we believe that a good LOGO is not only good-looking, but also rich in irreplaceable meaning behind it.
Design Proposal
After discussion, design proposals will be made. We will present and explain different proposals, so that you can understand the meaning of each proposal in the shortest possible time and choose the most suitable proposal.
Color Plan
Color is not just for decoration, each degree of color has its “impression”, and each color has its “color psychology” that it can bring, such as happy yellow, technological blue, passionate red, etc.
Extended Application
A good logo design can be harmoniously integrated in different extended applications. However, the position, color and size of the combination need to be properly presented through the design, such as the body of the coffee cup, the position of the large image output, the proportion and color on the business card Wait.
Brand Planning
The corporate identity CIS includes MI, BI, and VI, among which VI (Visual Indentity) visual identity is the first step in customer contact, memory and deep impression, just like when we walk into McDonald’s we can see the consistent style , color and design, from the clothing of the service staff to the packaging of the food, there is a complete set of identification. If you want to have a complete memory point in the brand, we strongly recommend that you design a set of VI identification that belongs to your own company.