Market Positioning
If “marketing” can be compared, then I would compare it to “going out to make friends”. What is the purpose of going out? Deciding where to go and which way to go? When to go out? What to wear to go out? An “opportunity” to meet new people. And the setting of market positioning is like what kind of new friends do I want to meet today? Is it lively and outgoing? Or quiet and introverted? The scope is locked in the right direction.
Target Audience
Once the market positioning is determined, the next step is the “goal” and “method”. Suppose we want to sell products to people who have “desktop organization needs” today, then this is the goal. The setting of the goal is the core of the keyword outward. extend. Then what method should we use to let the other party see us, remember us, and finally fall in love with us! Following the above analogy, assuming that the new friend we want to make is a friend who “likes swimming”, then our destination is very Clearly, the swimming pool or the beach, and then how do I let him see me? I can dive into the ballet at the beach, or show off my swimming skills or figure! After a period of time, someone will naturally remember you! But pay attention to the best choice is the way the other party appreciates, otherwise it will be difficult to fall in love with you, and even points may be deducted.
Material Production
After you have the direction and method, accurate content and appropriate packaging can make the audience really interested in you. Therefore, you need to pay attention to the “emphasis” and “presentation” of the content in material production, because we want to create the content in the shortest possible time. Reach the “pain point” and “entry point” of the audience. According to statistics, the average viewing time of online marketing is no more than 5 seconds. Therefore, how to arouse the interest of the viewer in the first five seconds becomes the key to material production . Continuing the analogy above, suppose that a friend who likes to swim may prefer a good performance in swimming to learn from you rather than a gorgeous water ballet.
Copywriting
Content has always been the focus of marketing, whether it is physical or online, whether it is video or text. Because a piece of good content can make the viewer “resonate” and feel “empathy, deeply in my heart”, or the “value” of the content has the effect of adding points. Whether it is material or content, it needs to be continuously accumulated and optimized to achieve better results.
Advertising
Advertisement placement seems simple, is it enough to prepare materials and budget? In fact, there are profound knowledge hidden in it, such as: when is the best time to put it? Is the audience tired of watching it? The concept of Internet marketing is different from the past. In the past month, how much money was spent on advertising, so how much budget should be prepared, while online advertising is just the opposite. I will help you advertise as much as you have.
Data Analysis
Any data in the background represents different meanings. Where is the problem of the effect can be judged through the comparison and matching of the before and after data? How to improve it? ? Don’t worry about Fuyu Design’s agency service for your advertising. Based on our experience in domestic and foreign sales and crowd-funding experience, you can safely leave it to us for operation and management, and let Fuyu’s marketing team solve your problems for you. troubled.
Performance Optimization
In addition to a large number of material settings and complex data in Internet marketing, the most frightening thing is the cost and budget. The difference between us and other marketing teams is that we believe that good service is a long-term solution, not a one-time profit. Therefore, even if your budget is limited, we welcome you to make an appointment with us to discuss it. Let us Create results and optimize with limited funds, let you see our achievements!